Prof. Zopounidis C.
European Research Studies Journal, Volume V, Issue 1-2, 3-6, 2002
DOI: 10.35808/ersj/71


During the last decades the globalization, the intensified competition and the rapid changes in the socio-economic and technological environment had a major impact on the global economic, financial and business environments. Within this new context banking and finance are becoming even more significant disciplines for the operation and sustainable development of every corporate entity (firm or organization). At the same time, however, the aforementioned new context has increased the complexity of finance and banking operations and the decision-making problems encountered in these fields. The plethora of new financial and banking services and products that are currently available to firms and organizations to cover their financing and investment requirements is indicative of the recent transformations that prevail in the modern banking and finance industry.

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