The Impact of Service Offering on Business Performance in Electrical Engineering Companies
European Research Studies Journal, Volume XXI, Issue 4, 92-108, 2018
Abstract:
The article presents the results of a research investigating potential impact of service offering on business performance carried out among sixty electrical engineering companies in the Czech Republic. The main findings reveal the highest number of positive correlations between the items related to business performance, the item related to service offers to VIP customers, and the item focusing on monitoring the service offering of competitors. The paper discusses a new perspective of discovering whether and how service offering by electrical engineering companies in the Czech Republic influence business performance.